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LinkedIn Outlines More Measures to Combat Engagement Pods

<p>LinkedIn is implementing more direct penalties for pod posters.</p>

X Looks to Combat Bots with New Detection Tools

<p>X has launched a new offensive to weed out AI-powered bots.&nbsp;</p>

Meta Launches Manus AI Integration in Ads Manager

<p>More AI tools to help streamline your Meta ads process.</p>

Meta Looks to Sneak Through Facial ID Update

<p>Meta has been reduce scrutiny on the update by launching amid broader political turmoil.&nbsp;</p>

24 generative engine optimization statistics marketing leaders should know

I never thought I‘d see the day when "Googling" something and sifting through links would become passé. But, like many marketers over the last year, I’m seeing a massive shift in how people find brands, products, and answers online. More and more consumers are getting their answers directly from AI platforms like ChatGPT, and marketers are leveraging generative engine optimization (GEO) tactics to boost brand awareness and get cited by AI answer engines. Not sure if GEO is worth all the hype? N

Threads Adds Basketball Mini Game for NBA All-Star Weekend

<p>Threads is making a bigger push to win over sports fans.&nbsp;</p>

What Does The US Military Check Service Members’ Social Media Accounts For?

Social media has become a routine part of daily life for most Americans, but for military service members, posting online carries unique risks and responsibilities. The Department of Defense actively monitors social media activity, and what service members share can have serious consequences for their careers, security clearances, and unit safety.This article reviews how the military&#8217;s interest in social media goes beyond simple curiosity. Commanders and security personnel review posts to

Does Social Media Glamorize Drugs and Alcohol?

Social media platforms have fundamentally changed how we communicate, connect, and consume content. They&#8217;ve also transformed the way substance use is portrayed and perceived, particularly among younger audiences. The short answer is yes: social media does glamorize drugs and alcohol, often in subtle but powerful ways that can influence attitudes, normalize risky behaviors, and shape how people view substance use.This article reviews how this glamorization happens through carefully curated

Do Mental Health Retreats Allow Social Media Access?

The question of whether mental health retreats allow social media access does not have a universal answer. Different facilities approach digital connectivity in varying ways, reflecting their treatment philosophies and therapeutic goals. Most mental health retreats limit or completely restrict social media use during the initial phases of treatment, though specific policies can range from total digital detox to supervised access at designated times.The reasoning behind these restrictions goes be

Is Doom Scrolling Linked To Mental Illness?

The short answer is yes. Research increasingly shows that doom scrolling, the habit of continuously consuming negative news and distressing content online, is strongly associated with heightened anxiety, depression, and other mental health challenges.&nbsp;While this behavior doesn&#8217;t directly cause mental illness in the clinical sense, it acts as both a trigger and amplifier for existing vulnerabilities. The relationship works both ways: people experiencing anxiety or depression may turn t

What Are TikTok’s Effects on Teens’ Mental Health?

TikTok has transformed how teenagers connect, create, and consume content. With over 150 million users in the United States alone, including a substantial teen demographic, the platform&#8217;s influence on young people&#8217;s daily lives cannot be overstated.&nbsp;Parents, educators, and mental health professionals increasingly ask the same question: What are TikTok&#8217;s effects on teens&#8217; mental health? The answer is complex. Research reveals both concerning patterns and surprising be

Lerma Names Its First Chief Strategy Officer as It Builds Out Leadership Team

Dallas-based agency Lerma has appointed Omar Quiñones as its first chief strategy officer, the final piece of a leadership hiring spree that signals an ambitious move away from the agency&#8217;s [&hellip;]

Why American Eagle Rebuilt Its Creator Program to Find Gen Z Shoppers

More than 900 creators signed up within 11 days.

Inside the NBA&#8217;s Strategy for Big Brand Plays During All-Star Weekend

The NBA's svp of marketing partnerships reveals how brands such as Google, DoorDash, and Amex are showing up at All-Star.

Streaming Ratings, Week of Jan. 12: His &amp; Hers Lands at the Top of the Chart

The top five titles had over a billion viewing minutes.

The Digital Word-of-Mouth: Why Your Next Landlord Might Be in Your Social Media Feed

Searching for a place to live used to be a very physical, linear process. You bought the Sunday paper, circled a few classifieds in red ink, and spent the afternoon driving around looking for “For Rent” signs staked in front yards. If you were really serious, you would walk into a property management office and ask for a printed list.That era is effectively dead. While listing sites like Zillow and Apartments.com still dominate the initial search volume, there is a massive shift happening in how

What is an attribution window in marketing? What marketers need to know

An attribution window is the defined time period when a marketing touchpoint — such as an ad click, email open, or page view — can be credited for a conversion. Window length directly affects how conversions are counted, how channels perform, and how budget decisions are made. Platforms use different defaults, and these differences often create mismatches in data across tools.&nbsp; Marketers use HubSpot attribution reporting to compare model outcomes with consistent lookback periods and align

5 Questions For…Reporters in Arizona Covering Nancy Guthrie’s Disappearance

CNN’s Ed Lavandera and NewsNation’s Brian Entin share their perspective on a story directly affecting one of their own.

Dentsu Overhauls Leadership, Names Takeshi Sano CEO

The company installs its Japan chief to revive its struggling overseas business

Old Spice Updates ‘Mom Song’ With a Modern Motherhood Twist

Old Spice reboots its classic 'Man Song' ad with a modern twist.