YouTube highlights brand partnerships with sports creators
<p>The platform’s latest report examined the rising influence of athletic influencers and offered guidance on how to connect with them.</p>
Social Media News
UK officials propose overnight social media blackout for teens
<figure><div><img src="https://imgproxy.divecdn.com/oSJdeIAonant2IkEpvfHyTFJP7VxhKweshlgwQ2P378/g:ce/rs:fill:1600:900:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9HZXR0eUltYWdlcy0yMjEwMjU2MzA1LmpwZw==.webp"/></div></figure><p>A planned default setting in the apps is designed to prevent teenagers from accessing them or scrolling after midnight, per Reuters.</p>
China bans romantic relationships with AI companions
<figure><div><img src="https://imgproxy.divecdn.com/9ostH3C1hYsADyyWKix7RgJ11cerxXMcJjnRakr06e8/g:ce/rs:fill:1600:900:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9HZXR0eUltYWdlcy0xMjc1NzQ2MDIwLmpwZw==.webp"/></div></figure><p>New laws forbid users to engage in intimate emotional interactions with artificial intelligence chatbots and ban their use, per the Wall Street Journal.</p>
Newsweek’s Traffic Fell 75%. Its Revenue Is Rising Anyway.
The publisher is on pace to surpass $100 million in revenue, powered by ad-tech, a rankings business, and events.
Elon Musk says he will open-source X codebase
<p>The platform’s owner has previously promised to share algorithm and code data, but earlier offers of transparency fell short.</p>
The TED Interview: Roger McNamee takes on big tech
Recorded live at TED2019 for the TED Interview podcast: Roger McNamee -- early investor in Facebook turned outspoken critic -- sits down for an extended examination of big tech's missteps, and where we go from here. (Audio only)
WorkLife with Adam Grant: Who's the Boss?
Workers are now expecting more from their employers beyond a paycheck and benefits. Employees want an employer who lines up with their values outside of work and stands up in the name of justice. And when they don't, employees are becoming more active about asking their companies to cancel partnerships or are walking out in protest--as we've see...
X offers Mention Boosts to Premium Business subscribers
<p>The feature allows brands to amplify organic customer call-outs and reviews, converting those posts into promotional campaigns.</p>
Marketing Vanguard at Cannes: How Saying No Made Lego Stronger ft. Julia Goldin
How to balance innovation risk with consumer trust and brand authenticity.
Week of July 6 Morning News Ratings: GMA Recaptures Total Viewers Crown
Today continued to be the No. 1 morning show in the Adults 25-54 demo.
Why Capital Is Fleeing AdTech at Precisely the Wrong Moment
The capital exists, so does the conviction. What is missing is a model that can price where innovation actually comes from.
Uber’s Top Ad Exec Kristi Argyilan Joins The Trade Desk as Chief Commercial Officer
The Trade Desk has appointed Kristi Argyilan as its new chief commercial officer. Argyilan, an advertising and commerce industry veteran, joins the popular demand-side platform from Uber, where she helmed […]
Code and Theory Hires Harsh Kapadia to Bring Creative Closer to Business
The new group will be tasked with putting creative in business context for clients including Adobe and IBM
Profound vs. Peec AI: Which AEO tool supports your growth strategy?
According to McKinsey, 50% of consumers now use AI-powered search, and more than 70% rely on it to ask questions and gather information. This shift in search behavior means SEO leaders must evolve. Modern workflows need to incorporate Answer Engine Optimization (AEO) strategies so brands can not only rank on page one of Google, but also gain visibility inside AI-generated answers across platforms like Google AI Overviews, ChatGPT, and Perplexity. This means marketing leaders need to know what’s
Once a Cost-Cutting Move, In-House Agencies Are Now Seen as a Strategic Play
New research from the ANA shows that the primary benefit of in-house agencies is shifting
Amazon Closes Upfront Talks With Year-Over-Year Growth
Alan Moss, vp of ad sales, Amazon Ads, said the company exceeded its volume goals in the upfront.
Courage Finally Sets Up Shop in the U.S. With a New York Office
It’s the creative agency’s first outpost outside of Canada
Gary Vaynerchuk’s Next Bet Is an Affiliate Agency Startup
Vaynerchuk will invest an undisclosed sum in affiliate marketing agency Paul Street
Instagram Reels adds more AI translations
<figure><div><img src="https://imgproxy.divecdn.com/piA4kFsR0gc1NoV2pThqiHExhfOlfvz7FP8cnnTbeww/g:ce/rs:fill:1600:900:1/Z3M6Ly9kaXZlc2l0ZS1zdG9yYWdlL2RpdmVpbWFnZS9tZXRhX2FpX3RyYW5zbGF0aW9uNi5wbmc=.webp"/></div></figure><p>The platform’s interface allows creators to process captions and audio that makes it look and sound like the original poster is speaking.</p>
Threads adds flair tags for community posts
<p>The themed icons show up under usernames and reflect specific subtopic interests within larger discussion groups.</p>