Social Media News
On-page content formats answer engines actually favor [new research]
It seems like every brand is scrambling to get a piece of the pie in this new answer engine optimization (AEO) world. But what if you could get ahead of the curve by knowing the best on-page content formats for AI as verified by research? I pored over results from the new HubSpot State of AEO 2026 report and Wix Studio’s AI Search Lab research on most-cited content types to find out. In this article, I’ll cover which formats earn the most citations across ChatGPT, Gemini, AI Overviews, and Perp
Indeed Wants to Make Hiring Feel Human Again as AI Disrupts the Job Market
Indeed's campaign by 72andSunny reminds employers that hiring must remain fundamentally human.
AI and Advertising: Protecting Creativity in an Automated World
OMD's Jim Cowsert sits down with Voya Financial's Kim Einan to discuss how AI strengthens human talents.
InMobi, Scope3 Debut Sell-Side Agent for Autonomous Media Buying
InMobi and Scope3 are betting that AI agents, rather than traditional programmatic pipes, are the future of premium media transactions.
How a Scrapped Idea Kicked Off McDonald’s Biggest-Ever World Cup Push
Global CMO Morgan Flatley on why the brand killed its first concept and bet on a fan-first strategy instead
Prime Video’s NASCAR Coverage Is Driving Sales Results for Sponsors
Following a successful 2025 NASCAR sponsorship, Logitech uses Prime Video to debut G brand simulators in new campaign.
SEMRush offers AI discovery tips for brands
<p>As artificial intelligence searches increase, companies need to consider how to best optimize their reach in order to meet users where they are.</p>
Reddit launches video replies
<p>Users will be able to offer video responses in comment threads, although subreddit moderators will be allowed to disable the feature.</p>
LinkedIn expands in-app mobile post boosting
<p>The simplified, paid feature lets users put ad dollars behind organic posts and build a broader presence on the platform.</p>
Meta tests connected Series Reels option for video creators
<p>The Instagram and Facebook feature offers link shortcuts and collections available on creator profiles, according to TechCrunch.</p>
Meta tests connected Series reel option for video creators
<p>The Instagram and Facebook feature offers link shortcuts and collections available on creator profiles, according to TechCrunch.</p>
X introduces video reaction feature for iOS
<p>The update allows users to respond to content with a filmed selfie overlay, making it easier to share reaction commentary.</p>
X introduces video reaction option for iOS
<p>The “Reply in post” feature allows users to respond to content with a filmed selfie overlay, making it easier to share reaction commentary.</p>
Meta rolls out global expansion of teen content restrictions
<p>The company’s 13+ limitations are designed to prevent younger users from accessing inappropriate content.</p>
OpenAI Needs Two CMOs Because It Has a Problem Marketing Can’t Solve
OpenAI’s brand is in trouble right now. The company is simultaneously preparing for an IPO while projecting losses of $14 billion by the end of 2026. That is not a stable platform from which to build an enterprise brand.
Former 60 Minutes Producer Defends Scott Pelley Amid Reported Clash With New EP
Bill Owens backs Pelley after his fiery comments about CBS News management.
Why McDonald’s, Microsoft, and TikTok are Sponsoring Tribeca X for the First Time
Revenue from sponsorships increased 23% year over year
ANA’s Bob Liodice on Media Transparency, AI, and the Future of Marketing
The CEO also shares his thoughts on developing future talent and what marketing leaders should prioritize as the industry continues to evolve.
From the Pantry to Game Day: How Kraft Heinz Keeps Iconic Brands at the Center of Culture
Kraft Heinz North America CMO Todd Kaplan talks NFL tailgates, TikTok feeds, and the algorithm-driven future of discovery.
AI for Better Ad Creative: 3 Steps to Better Results
Struggling to combat ad fatigue without burning out your design team? Wonder how your small brand can generate the ad volume Meta's algorithm now requires? In this article, you'll discover a three-step system for using AI to produce high-quality image and video ad creative at scale. Why Most Marketers Are Wrong About AI Ad Creative […]The post AI for Better Ad Creative: 3 Steps to Better Results appeared first on Social Media Examiner.