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Paris Hilton Dishes on How She Vibe Coded Her First App In Her Latest Deal With Google

The tech giant taps Hilton to make vibe coding more accessible to women.

Week of June 1 Evening News Ratings: NBC News and CBS News Have All-Around Gains

ABC World News Tonight saw declines in total viewers.

Over Two-Thirds of Consumers Will Ditch Brands They Don’t Trust

New study from McCann unpacks a growing consumer trust crisis

Can ChatGPT Ads Get People to Buy? OpenAI Partners With LiveRamp to Prove They Do

ChatGPT advertisers can now use LiveRamp's Conversions API (CAPI) Hub to see whether their ChatGPT ads drove someone to buy in a store.

Week of June 1 Morning News Ratings: GMA and Today Grow Across-the-Board

All three morning programs recorded week-to-week declines in total viewers.

Hollywood Studios Hope for Movie Home Runs With MLB Tie-In

Major League Baseball is exploring new ways to show players' off-field personalities.

Havas Acquires Youth Culture Agency Archrival to Expand Play in North America

Havas continues the growth of Havas Play in North America with the acquisition of youth culture and experiential agency Archrival.

FAQs for AEO: How to structure answers that rank in answer engines

AI search interfaces are reshaping how content gets surfaced and cited. Pew Research data from 2025 found that around one in five Google searches produced an AI-generated summary, with 88% of those summaries citing three or more sources. Bain’s 2025 research found that roughly 80% of consumers rely on zero-click results in at least 40% of their searches. As answer engines compress results and bypass traditional links, visibility depends less on ranking position and more on whether content can

Virtual Vanguard Recap: Rethinking Privacy: Consumer Trust and Data Consent

While many marketers have accepted the difference between what consumers say they care about and their actual behavior when it comes to privacy, Professor Beth Egan’s research suggests we’ve been […]

Dentsu Revives 360i With Lean Team and Fixed-Fee Model

Storied search agency returns as a lean, AI-focused holdco solution

American Eagle Taps Lamine Yamal to Reach a New Generation of Fans at the World Cup

American Eagle bets on Lamine Yamal's Gen Z appeal to score beyond the pitch.

Nike vs. Adidas: Creatives Pick Who Wins the World Cup Ad Game

The real soccer rivalry is playing out in the ads.

Noble People’s Mike McHale Brings Radio Cabinets Into the 21st Century

The experiential marketing leader behind Radio Blue revives Art Deco relics with new technology.

Meta launches pop-ups in Best Buy stores

<p>The Meta Lab retail locations will offer 900-square-foot in-store experiential spaces to test artificial intelligence-powered devices in the U.S. and Canada.</p>

Meta’s lax community standards have led to increased harassment

<p>A new report from the Center for Countering Digital Hate found that hateful comments on Facebook have quadrupled since 2025.</p>

TikTok shares performance data on FMCG campaigns

<p>A study on the effectiveness of on-platform fast-moving consumer goods ads explored the impact of promotions on offline sales.</p>

Snapchat releases data on video ad performance

<p>The app used eye-tracking and a brand equity framework to determine how its user base responded to branded Commercials on Snapchat.</p>

Meta launches America’s Workforce Academy

<p>The regional jobs and training program will partner with local construction companies in areas where the company is building data centers.</p><p>&nbsp;</p>

ADWEEK, Code and Theory, and ElevenLabs Are Bringing You an AI Radio Station at Cannes

ADWEEK has partnered with Code and Theory, supplying the articles that will power ai.rwaves, an AI-powered radio station broadcasting live coverage of Cannes Lions 2026 from June 21-26.

Meta will use off-site activity to customize feed and AI responses

<p>The company&rsquo;s artificial intelligence chatbot will know what websites users have visited and use that information to tailor its algorithmic experiences.</p>