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The Ordinary Wins Big Among 8 Grand Prix Winners From Cannes Lions 2026 Day 1

The 8 Grand Prix-winning campaigns from day one of Cannes Lions 2026.

ESPN and Flowcode Are Increasing Sports Viewer Engagement With Interactive Fan Hub

ESPN's new fan hub launches in August.

Hightouch Raised $322 Million Across Six Rounds. Here’s How the Company Skyrocketed to a $2.75 Billion Valuation

Co-founder Kashish Gupta says good investors care about metrics and customers, not slides. A round-by-round look at how every deal came together.

Samsung TV Plus Is Letting Users Shop With Their Remotes Thanks to Amazon Partnership

Shoppable CTV gets an upgrade on Samsung TV Plus.

3 Ways Apple Transformed How Content Is Made and Marketed, According to Eddy Cue

From phone cameras on race cars to haptic trailers, Apple is using its own hardware to change how blockbusters get made and sold.

Code and Theory Teams With Adobe to Help Sports Teams Operate Like Media Companies

A new Content Operating System from Adobe and Code and Theory allows teams to produce content faster and more efficiently.

How AB InBev Won 183 Cannes Lions in Five Years

Global CMO Marcel Marcondes opened the festival with a BTS look at the brewer's decade-long marketing transformation.

Cannes Billboard Wars: Adtech Platforms Duke It Out On the Croisette

Some adtech platforms are taking shots at their rivals in splashy billboards at Cannes this year.

NBCU Looks to Rock Brand Partnerships With New Unified Creative Offering

Rock Studios creates a more seamless route to creative partnerships and brand integrations across NBCUniversal's portfolio.

Black Publishers Knew the Ad Commitments Wouldn’t Hold. So What?

Since brands began to pull back their commitment to diversity ads in 2023, publishers throughout the BOMESI network have not been surprised. Many have rebuilt their business models with the knowledge that these ad dollars allocated post-2020 were not going to be there.

Susan Credle Isn’t Worried About the Future of Creativity

Susan Credle, this year's Cannes Lion of St. Mark winner, addresses industry upheaval and why big ideas are due a comeback.

EXCLUSIVE: Walmart Pulls Sam’s Club Deeper Into Its Ad Business

Chief growth officer Seth Dallaire outlines the the big-box retailer’s growth plan.

Amazon Pushes Conversational AI Ads Onto the Open Internet

Amazon is releasing its AI-powered Sponsored Prompts ads across the open web.

Embracing The Spirit of Cannes Without Actually Being There

The real value of Cannes lies far beyond the Croisette

Indie Agency Dept Takes Aim at Holdco AI Stacks With Open Orchestration Layer

The indie agency is taking on the holdcos with an AI assistant that follows users across workflows and automates execution.

LinkedIn lets users set core brand rules

<p>Colors, fonts and even brand voice can all be created using the platform&rsquo;s brand kit, which will then use these selections for artificial intelligence-generated content.</p>

Snapchat launches ‘House of the Dragon’ AR ad in New York City

<p>The interactive large-format experience in Times Square allows people to project themselves onto billboards while inserting themselves into fictional scenes.</p>

YouTube updates mobile UI and channel membership pricing

<p>Like, dislike, share and ask icons got a new format and channel managers will be able to factor in foreign exchange rates when setting membership prices.</p>

Snapchat launches AI-powered ad creation tools

<p>Updated features include a chatbot-guided set-up and Snap Creator Network, which is designed to help advertisers find the right creator partners.&nbsp;</p>

Google adds AI bot to Ad Manager

<p>The in-stream assistant provides personalized answers to campaign-related questions and is powered by Gemini&rsquo;s artificial intelligence model.</p>