Social Media News

Penske Media Is in Talks to Acquire Unsold Vox Media Brands

The deal would transfer the entire Remain Co. group as a single package, with president Ryan Pauley moving to PMC.

Marketing Vanguard Summit 2026: 9 Truths Behind CMOs’ Most Urgent Priorities

More than 100 CMOs gathered May 7 in Chicago for the third annual Marketing Vanguard Summit, sharing under Chatham House Rule their common challenges and troubleshooting solutions.

$50 Million Sponsorships, Sky-High CPMs: Welcome to the 2026 World Cup

World Cup ad inventory is coming at a premium for Fox and Telemundo.

WPP Media Shows Signs of New Business Bounceback, Report Finds

The holdco topped COMvergence’s Q1 Global New Business Barometer, but was also the loss leader

Week of May 11 Evening News Ratings: CBS Evening News Grows

Evening news casts for ABC News and NBC News were down in both measured categories.

Darrell Seale on Leadership Beyond Service: Lessons From Military, Business, and Nonprofit Work

Leadership is often measured not by titles, but by the ability to perform consistently across different environments with different expectations. For Darrell Seale, that standard has remained constant throughout a career spanning military service, international defense contracting, nonprofit leadership, and community engagement. Based in Trophy Club, Texas, Darrell Seale has built a reputation grounded in accountability, operational discipline, and long-term service.Over more than three decades,

Nike’s Surprise World Cup Cast Signals a New Marketing Playbook

Nike revealed the global stars who will feature in 12 weeks of World Cup content and collabs.

YouTube Shorts: Hooks and Curiosity Loops That Explode Your Views

Want more leads from YouTube Shorts? Wondering how to create YouTube Shorts that get more than a thousand views? In this article, you'll discover techniques produce YouTube Shorts that people will watch, rewatch, and share. Are You Using YouTube Shorts Wrong? The business case for marketing with YouTube Shorts is hard to ignore. YouTube is […]The post YouTube Shorts: Hooks and Curiosity Loops That Explode Your Views appeared first on Social Media Examiner.

Walmart’s Ad Growth Holds Steady, up 37% in Q1

Plus, the retailer's AI assistant Sparky is gaining traction.

The $15 Trillion Audience Marketers Still Treat Like an Afterthought

Why older influencers are crushing Gen Z creators in brand trust.

Publicis’ Carla Serrano Warns Women Could Pay the Price Amid AI Shift

The architect of the holdco’s biggest recent deals, including its $2.2B LiveRamp acquisition, has her eye on a growing problem: women are disappearing from leadership roles.

Best AI search analytics tools for marketing teams

I’ve spent the last year watching marketing teams scramble to understand why their organic traffic reports tell one story while their pipeline tells another. The missing link is almost always a need for AI search analytics tools. When a prospect asks ChatGPT, “What’s the best CRM for a mid-sized SaaS company?” and your brand doesn’t appear in the answer, no SERP rank tracker in the world will tell you — at least not yet. That gap is exactly what AI search analytics tools are built to close and

AI citation tracking tools to monitor and increase visibility

The brand tracking dashboard says awareness is up. Social listening tools show steady mention volume. The PR platform logged a dozen media hits last quarter. But, none of those tools show how a brand shows up when a buyer asks ChatGPT, Perplexity, or Gemini for a recommendation. AI citation tracking monitors when AI-generated answers cite a brand as a source. That requires a fundamentally different toolkit than traditional SEO or media monitoring. Think purpose-built platforms that query acros

Vox Media’s Unsold Brands Field Penske Interest and Executive Departures

As the portfolio is parceled up, a key revenue leader plots his exit.

X tells App Store users it’s “better than Threads”

<p>A screenshot showed the cheeky tagline in a listing that was promoted to people specifically searching for the Meta-owned discussion platform.</p>

TikTok highlights value of app for SMBs

<p>TikTok Shop has become a powerful brand discovery platform for small and medium-sized businesses in the U.S.</p>

YouTube adds new AI remix feature to Shorts

<p>The updated tool allows users to generate alternate versions of videos using the company&rsquo;s Omni artificial intelligence image generation tools.</p>

Google unveils AI-powered ad updates at I/O 2026

<p>On the second day of its conference, the company shared specifics about brand mentions in artificial intelligence responses and offered additional tools and data insights.</p>

Tech Giants Say They Can't Guarantee Your Security Under New Encryption Laws

A group representing Google, Facebook, Amazon, and others has slammed the Australian government's draft encryption legislation.

The Anti-Facebook Mask

<strong>Be invisible.</strong> Or, at least, fool Facebook for Halloween.