GLP-1 Brands Enter Their Super Bowl Era
Twelve percent of American adults are now using GLP-1, with U.S. patients spending $40 billion on appetite-suppressing drugs in 2024—a figure that is projected to triple by 2030, according to […]
Twelve percent of American adults are now using GLP-1, with U.S. patients spending $40 billion on appetite-suppressing drugs in 2024—a figure that is projected to triple by 2030, according to […]
Of course, one viewer’s clunker of an ad might bring another to tears—so here’s a reminder that these are the editors’ picks alone.
They made guest appearances alongside Lady Gaga, Ricky Martin, and More.
Crypto.com co-founder responds after AI.com website goes down.
Red Bull sticks to its signature playful animation style during the biggest ad event of the year.
The enterprise giant turned its Big Game spot into a $1 million puzzle, betting on participation.
Microsoft zooms in on technical use cases for Copilot, but misses the opportunity to define its brand in more grounded terms.
Dunkin’s Super Bowl spot rejected the night’s earnest tone in favor of a loud, nostalgia-soaked sitcom parody—prompting creatives to debate whether its maximalist celebrity overload was a smart swing or too much indulgence.
Salesforce partnered with MrBeast for a game of puzzles with the prize being a million dollars.
ADWEEK picks the best Super Bowl ads of 2026.
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<p>The change will impact those who utilize Meta's messaging API. </p>
<p>X is looking to increase its appeal to developers and expand X and xAI usage. </p>
<p>Some handy tips and pointers for getting the most out of new and existing tools.</p>
<p>TikTok's new U.S. ownership recently sparked concerns with a privacy policy update. </p>
<p>YouTube's latest report looks at the rising engagement with NFL content in the app and not just on the day of the big game. </p>
<p>A range of ways for Snapchatters to engage with the game. </p>
NFL puts a spotlight on coaches and an unknown kid in new Super Bowl ad.
Every year, the Super Bowl airs at least one ad that makes people uncomfortable—like, squirm-in-your-chair uncomfortable. Sometimes, these ads are genuine flops, like Nationwide’s notorious “dead boy ad.” Other times, […]
Now that the Super Bowl has morphed into a weeks-long marketing spectacle, pranks and stunts have become a key part of advertisers' playbooks.